Lams · to touch · Dubai, pilot launching now
Lams places real products into Dubai's licensed holiday homes, then measures what guests actually buy. Hosts furnish below retail. Brands get a showroom they never paid rent for — and the first conversion data physical retail has ever had here.
Five products placed in this unit. Every scan is traced back to the room it happened in. Illustrative.
The guest who sleeps on the mattress for four nights is the most qualified buyer that brand will ever meet.
Brands can measure everything that happens after checkout. They cannot measure what happened before it, inside thousands of independent physical spaces. That is the gap Lams closes.
Two sides, one network
For spaces
Holiday homes, serviced apartments, boutique hotels and building common areas across Dubai.
For brands
Homeware, furniture, bedding and lifestyle brands — already in the UAE, or testing whether to enter it.
How a placement runs
Week 1
We pair your space with brands that suit its size, area and guest profile — or your product with the units most likely to convert it.
Week 2
Delivery, installation and tagging handled by us. Terms, insurance and title agreed in writing before anything moves.
Weeks 3+
Guests scan, buy, and receive at home. You see scans, conversion and basket size by unit — not estimates.
Pilot · Dubai · 2026
The pilot is small on purpose. We want enough placements to learn what actually converts, and few enough to run every one of them properly.